Twenty-five years of builders.
A new era of founders

For 25 years, Imagine Cup has helped innovators transform ambitious ideas into real-world technology. What began as a student technology competition has evolved into Microsoft's global startup competition, connecting ambitious founders with visibility, expertise, resources, and opportunities to accelerate growth.

Today, Imagine Cup is designed for eligible early-stage startups building innovative solutions with Microsoft technology and pursuing real business impact.

THEN · 2003–2026
Student competition
→
25 YEARS
25 years of innovation
→
NOW · 2027
Startup competition

What changes
2027

Imagine Cup enters a new chapter. Beginning in 2027, the competition expands beyond student roots to welcome a broader community of founders and startups from around the world.

What stays the same

  • Global competition and Imagine Cup Championship
  • Technical innovation and product excellence
  • Visibility within the Microsoft ecosystem
  • Opportunities to gain recognition on a global stage

What changes

  • Open to eligible early-stage startups globally
  • Greater emphasis on customer value and market potential
  • Increased focus on enterprise readiness
  • Seven dedicated competition categories
  • New opportunities designed to help startups scale

Microsoft's global
startup competition

Imagine Cup 2027 is designed to empower founders to move from promising startup to enterprise-ready business.

Throughout the competition, startups gain opportunities to strengthen their products, validate customer demand, increase visibility, and connect with the Microsoft ecosystem.

Global visibility

Showcase your startup on an international stage.

Microsoft mentorship

Learn from Microsoft experts and industry leaders.

Azure benefits

Access resources designed to support startup growth.

Industry recognition

Earn credibility through participation and competitive achievement.

Startup resources

Access tools, guidance, and opportunities designed for ambitious founders.

Customer & ecosystem connections

Build relationships that can help accelerate growth.

Seven categories,
one global stage

Every startup competes in a single category aligned to its solution and target market.

Developer tools

Tools, platforms, and infrastructure that help developers build, deploy, secure, and scale software.

Retail

Solutions transforming customer experience, retail operations, and business growth.

Healthcare & life sciences

Innovations improving healthcare delivery, research, accessibility, and patient outcomes.

Cybersecurity

Technologies protecting identities, applications, infrastructure, and data.

Financial services

Solutions helping organizations improve trust, risk management, and customer experiences.

Deep tech + physical AI

Breakthrough innovations connecting advanced software intelligence with the physical world.

Student startup

A dedicated cross-industry category for eligible student founders.

More than a competition

Imagine Cup is designed to help founders build credibility, gain visibility, and unlock opportunities that can accelerate growth.

World champion

  • $250,000 USD cash prize
  • Up to $1 million USD in Azure credits
  • Global recognition
  • Microsoft mentorship opportunities

Category winners

  • Category winner recognition
  • Category-specific opportunities
  • Industry visibility
  • Access to sponsor-supported opportunities where applicable

Finalists

  • Global recognition
  • Visibility within the Microsoft ecosystem
  • Access to founder-focused opportunities and resources

Global top 20 list

  • Global Top 20 Startups recognition
  • Enterprise readiness and ecosystem opportunities
  • Consideration for advancement to World Championship

From application to
world championship

November 2026

Applications open

Applications officially open for startups worldwide.

February 2027

Applications close

Final deadline for eligible submissions.

March 2027

Screening & eligibility review

Submissions reviewed for eligibility and competition criteria.

April 2027

Category judging

Top startups are evaluated within their assigned category.

April 2027

Global top 20

The highest ranked contest advances to the Global Top 20.

May - June 2027

World championship

Finalists compete for recognition as the Imagine Cup World Champions.

Our story, 2003 to 2027

For more than two decades, Imagine Cup has provided a global platform for innovators to build, compete, and grow.

2003 - 2008

Launch

Imagine Cup begins as a global student technology competition.

2009 - 2016

Global growth

The competition expands across regions, regions, and institutions.

2017 - 2024

AI era

Emerging technologies reshape what builders can create and scale.

2025 - 2027

Startup evolution

Imagine Cup evolves into Microsoft's global startup competition while preserving a dedicated Student Startup pathway.

Ready to build
what's next?